UI/UX: Groovin App
The objective of this project was to use Figma to collaboratively design a music streaming app from start to finish. We started a completing market and user research, where we interviewed potential users and determined that our app would focus on and feature community connection contained within the platform. As we observed that many other competitor apps lack the desired social aspect. After designing a mood board, developing personas and creating a wireframe, we designed a high-fidelity, fully interactive interface of Groovin that allowed us to test our design on potential users and make updates as needed.
Interviews
A large portion of this project had to do with user experience research, as we tried to narrow down the key features our app Groovin would adapt into its design. We chose four, diverse people to interview that listen to music regularly on their phone, and asked a series of exploratory questions to determine what